Hello from Kitzbühel! Emilian and I made it to the mountains and guess what… Emilian is already super excited about the skiing race this Friday. As always, it is the highlight of the week when kids attend a skiing school. Anyone else spending their semester break (with a toddler) in the mountains? If so, you might want…
New releases in February
1. Februar 2019Skiing with kids: Tips & Hacks
30. Januar 2019The excitement is real. After jumping waves, we are soon heading to Tyrol for a week full of skiing. And as a matter of fact, Emilian and I are not the only ones ready to rock the semester break in the snow. Therefore, I have put together some tips that will hopefully avoid any “pre-planning-skiing-crisis”. Where to…
Gillette Kampagne: Macho-Mann vs. Gentle-Mann?
28. Januar 2019Eines muss man Gillette lassen: Mit ihrer neuen Kampagne “The Best Men can be” hat die verantwortliche Agentur Grey New York für Procter & Gamble sehr viel richtig gemacht. Shitstorm hin oder her. Verborgen hinter der Kampagne – und sehr spürbar in der erregten Debatte, die sie ausgelöst hat – stellt sich eine sehr grundlegende Frage: Was…